What We Want to Be
We want to be an organization where all of us are continuously improving every day, so we become the earth’s highest impact business.
We believe that everyone deserves a secure future, and to secure this future, we must END insecurity.
The Babban Gona agriculture franchise overcomes a key underlying structural problem that keeps Nigerian smallholder farmer members poor – low economies of scale.
We believe that to end insecurity, we must make smallholder farmer members more money.
What We Believe
We believe farmers are constantly worried about tomorrow. We believe poverty has trapped many of them in a very difficult life. We believe good kind people who work as hard as them do not deserve this fate. We know from our experience, that if our member farmers follow our 3 year path to a better life, their status in their community will improve, and they will have a better, more peaceful life.
How We Work
Members First
We prioritize our members’ needs, striving for their continuous satisfaction by consistently improving their experience.
Team-Centered
We believe in collaboration, valuing everyone’s strengths and contributions. We encourage adaptability, creativity, and resilience to tackle challenges proactively.
Trusted
We build trust through consistent delivery, reliability, and honesty in every interaction.
Continuously Innovate
We embrace technology to simplify processes and create innovative solutions that simplify our operations and make more impact.
Rapid Execution
We respond swiftly to members’ needs, delivering results effectively. Our agility allows us to adapt and accelerate growth, ensuring our success.
Economic and Financial Sustainability
We optimize processes, minimize waste, and maximize productivity to achieve long-term sustainability