Content Writer

Babban Gona seeks to hire a Content Writer.

Key Responsibilities

Improving Babba Gona’s Media Presence
▪ Research industry-related topics, combining online sources, interviews, and studies
▪ Write clear content to promote Babban Gona’s products/services
▪ Proofread and edit blog posts before publication
▪ Submit work to editors for input and approval
▪ Coordinate with design teams to illustrate articles
▪ Conduct simple keyword research and use SEO guidelines to increase web traffic
▪ Promote content on social media
▪ Identify customers’ needs and gaps in our content and recommend new topics
▪ Ensure all-around consistency (style, fonts, images, and tone) in line with Babban Gona’s brand
▪ Update website content as needed
▪ Utilize industry best practices and familiarity with the organization’s mission to inspire ideas and content
▪ Follow an editorial calendar, collaborating with other members of the team to ensure timely delivery of materials
▪ Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs

Reporting Line

This position reports to the Head of Partnerships.

Required Experience

Proven experience creating targeted content
▪ Ability to produce high-quality content that engages customers and builds brand recognition.
▪ Proven work experience as a Content Writer, Copywriter or similar role
▪ Portfolio of published articles
▪ Experience doing research using multiple sources
▪ Familiarity with web publications
▪ Excellent writing and editing skills in English
▪ Hands-on experience with Content Management Systems (e.g. WordPress)
▪ Ability to meet deadlines
▪ BSc in Marketing, English, Journalism or related field
▪ Strong knowledge of communication practices and techniques.

Start-Up Environment 

  • Thrives in a fast-paced, start-up environment with dynamic business priorities.

Work Location 

  • Babban Gona currently operates a decentralized model with 10 offices spread across Nigeria.
  • This role would be remote.

All interested candidates send a resume and cover letter to [email protected] with the job title in the subject line.